Centralizes ERP product data, enriches it with AI, and auto-publishes to sales channels.
SARASOTA, FL, UNITED STATES, October 5, 2026 /EINPresswire.com/ — XTAL PIM Brings AI Catalog Management to Multi-Channel Retailers
Today XTAL Search announced its PIM as a part of its product suite. a Product Information Management system built for mid-market retailers and brands, especially for those who sell across multiple channels. XTAL’s PIM is also optimized to manage and streamline metadata for maximum AI visibility, ensuring that products are discovered and represented correctly by engines like ChatGPT.
Multi-channel selling has become standard practice for growing retail brands, but the tools available to manage products have not kept pace. Brands selling on multiple marketplaces typically maintain separate, manually updated product listings for each platform. This is typically handled by a single team member re-entering the same product information, formatted differently, into each channel’s separate system.
XTAL PIM is designed to remove that manual step. Product data flows in from a brand’s existing ERP system, after which XTAL’s AI enrichment fills in gaps left by missing attributes, on-brand product descriptions and channel-specific adaptations. Every AI-generated change passes through a human review and approval step before publishing and every edit to the catalog is version-logged thus giving a brand a complete record of what changed and when. Once approved, updates publish automatically to every connected sales channel such as Wayfair, Amazon, Home Depot, Macy’s or Mirakl, replacing repeated manual entry, saving time and improving product data quality.
“Last year SEO was the most important aspect of online retailing, now it’s GEO (generative engine optimization). People are using AI to find products more and more and this is only the beginning. Our PIM will save hours of tedious work for any company that sells on more than one channel.” said Rudczynski.
Rudczynski founded XTAL Search after more than a decade building and managing e-commerce products for Uniqlo, Macy’s, Casper, and Wayfair. His work included managing product discovery and catalog systems at national retail scale. XTAL PIM extends that experience to a segment of retailers who have outgrown manual catalog management.
XTAL PIM is available now, with pricing information available directly from XTAL Search. More information is available at xtalsearch.com/pim.
About XTAL Search
XTAL Search is an AI-powered product discovery and catalog enrichment platform that helps mid-market retailers make their catalogs discoverable everywhere shoppers search, and convertible once found.
Media Contact:
Andy Roman
(941) -763-1532
Hello@xtalsearch.com
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XTAL search
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